HIPANEMA was born of a meeting in Paris between Rio.
After the runaway success of Brazilian bracelets HIPANEMA, both creative and Delphine Jenny Collinet Crech’riou
do not waste time and engage in ready to wear brand with us AMENAPIH. AMENAPIH is the right continuity HIPANEMA jewelry, c ‘ is a line of ready to wear ethnic, colorful, full of surprises and trips. We find the brand’s DNA in the multitude of beads, bold assemblies, bracelets retrouvants on collars, gloves decking beads, sequins shimmering on hats. The adventure is reflected in a capsule line for the moment, that we discover a pompom dresses, precious coats, gloves folk, western hats, printed pants and sparkling pockets. “The idea of the ready to wear quickly became obvious. ” Delphine says. “Our bracelets are already more than jewelry, lending the notion it feels to wear, matter.” surrenchérit Jenny Indeed, their bracelets have become small “HIT” since 2012, sold both in multi-brand concept stores.”We want to create only what we love, the idea is to have fun, love what we do, and especially to offer anything other than jewelry, “says Jenny. In a few months HIPANEMA is spreading throughout France, spills over Europe for a year in 35 countries invade. “AMENAPIH will be presented in France for this season. The addicts bracelets are French, this collection is for them. ” If we could easily ask the marks must go through the box ready to wear or if success must surely be confirmed on . fashion . According to Delphine, “We’re not starting a fashion story, we live through our desires, we realize our whims HIPANEMA / AMENAPIH is more than fashion, it’s a lifestyle: paris / rio / nyc / shanghai = move, benefits, and especially appreciate “AMENAPIH reflects HIPANEMA; the mirror of a good idea, a good meeting, a great story.
After being white HIPANEMA come Into two Parisian girls puts in Rio.
After successfully HAVING lancé Hipanema brazilian inspired bracelets, the two young founders and designers, Jenny and Delphine are Thrilled to announce the launch of Amenapih, Their Ready to wear collection. Amenapih core values are ethnical, colorful, surprising and adventures. These values create a seemless transition to the colorful beads and unexpected mix match of the jewelery line Hipanema. The A / W14 collection Will feature embellished collars and shinny trims, delicately hand stitched on hats and gloves. Amenapih’s first collection is very much inspired by the film ‘The Petrolleuses ‘. Precious coats, dresses pompom, folky gloves, western hats, printed trousers and shinny clutches take the collection into the wild world of unknown Amenapih. “The idea to launch a ready to wear line collection est devenu Obvious very quickly” says Delphine, “our bracelets are already more than jewelry You can feel the textures and the idea of the garments coming through “Explains Jenny. Hipanema’s magnetic bracelets are sold in being white Carefully selected jewelry shops and concept stores around the globe. Within a Few months Hipanema’s has managed to grow from France to 35 Countries. “We only want to design what we like, the idea is to have fun and offer a little wardrobe for the Hipanema’s girls” adds Jenny. Amenapih Will launch Exclusively in France W13-14 the season, dedicating the first collection to our core french Consumers. The Future Will Be collections shown worldwide.Does a brand need to Log go launch a ready to wear collection to confirm icts success? “We are not launching a fashion brand, Delphine states, we live through envy, we exhausted our vagaries. HIPANEMA / AMENAPIH is beyond fashion, it is a life style: Pars / Rio / NYC / Shanghai – move, enjoy, over and over. AMENAPIH is the mirrored image of HIPANEMA; the reflection a good idea, a beautiful encounter and a fabulous story.